The Anfield Wrap, a podcast dedicated to Liverpool FC, has made a significant move by joining the Sport Social Podcast Network. This podcast, which has been a staple for Liverpool fans since its inception in 2011, has been downloaded in more than 200 countries worldwide, demonstrating its global appeal.
The Anfield Wrap is not just a podcast, but a multimedia platform that produces over 100 podcasts and videos each month. It was highlighted in the Spring 2023 edition of Broadcast Sport magazine and has even ventured into documentary filmmaking. The podcast offers both free and subscription-based content, catering to a wide range of listeners.
The Anfield Wrap CEO, Neil Atkinson, said:
“In switching over to Sport Social we were committing to their future vision. For a long time now, we have been working with so many different voices across the football spectrum – and it made complete sense for us to partner with a network which is passionate about sport, news and entertainment – and where there’s a genuine feeling of creativity in the space we are communing in."
“We’ve always prided ourselves on being part of that sort of community and working with Sport Social has created even more possibilities for us to continue the innovation we’ve been leading for twelve years.”
Sport Social Podcast Network boss, Stefan Doyle, also gave his thoughts:
“The Anfield Wrap is a giant in the world of Premier League fan media, and we’re thrilled to welcome Neil and the team to Sport Social."
“Adding The Anfield Wrap to our network strengthens our position as the go-to destination for outstanding football content for fans which will also create exciting opportunities for advertisers looking to reach Liverpool FC fans. The podcast is essential listening for any supporter of Liverpool Football Club, and we’re really looking forward to helping The Anfield Wrap to reach even more of its fanbase across the world.”
The podcast's popularity is evident in its impressive download statistics. On average, it garners 250,000 downloads per week, and it has amassed over 40 million downloads in total. The Anfield Wrap has also taken its show on the road, performing live in countries such as the USA, Canada, Ireland, Norway, Sweden, Spain, Dubai, Hong Kong, Singapore and Australia. It has even graced the stage at fan festivals preceding three Champions League finals.
Joining the Sport Social Podcast Network is a significant step for The Anfield Wrap. The network boasts over 300 titles and has a combined monthly download count exceeding nine million. The network has recently seen a surge in listeners for its cricket and cycling podcasts, following the much-anticipated Ashes series and the Tour de France. This move will undoubtedly provide The Anfield Wrap with a broader platform and the potential to reach an even larger audience.
Sporticos is proud to have run two separate podcasts on the Sport Social Podcast Network in the past – Sporticos Football Stories and Sporticos Hot Picks. Keep an eye out for developments on that front in the coming weeks.
Stick around for more Sports Streams News from Sporticos.
