Eight-year multimedia rights agreement grants HBO Max online rights to USMNT and USWNT matches for the long haul
The United States Soccer Federation has reached an agreement with Warner Media for the English-language broadcast rights to soccer matches involving the US men's and women's national teams.
The deal has been agreed for the next eight years and will see linear television coverage broadcast on TNT and online coverage made available via live streaming service HBO Max.
Warner Media have announced a stellar lineup of commentators and analysts to bring their skills to these broadcasts including the likes of DaMarcus Beasley, Kyle Martino and Luke Wileman.
TNT and HBO Max will air exclusive coverage of many matches involving both national teams including qualifiers, friendlies and competitions themselves. However, this agreement does not permit TNT and HBO Max to broadcast the upcoming Women's World Cup 2023 from Australia and New Zealand, as those rights have already been picked up by Fox and Telemundo.
Ordinarily not associated with a great deal of sports content, this acquisition can be seen as a real coup for HBO Max, and should enable it to better compete with the likes of Paramount+, Amazon Prime Video, Peacock and Apple TV+, who have already made great strides in the sports broadcast rights arena over recent years.
Outside of the US, HBO Max is already offering its subscribers in Mexico and Brazil access to matches from the UEFA Champions League, the pinnacle of European club soccer.
The live streaming platform will hope that this foray into international football stateside will help boost its reptuation as a legitimate place to watch elite live sports in the years to come.
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