New rights deal signed between streaming service and US based cycling competiton
The new National Cycling League has signed a three year media rights deal with GCN+, the live streaming arm of the Global Cycling Network.
Under this new deal, all National Cycling League events will be available on the GCN+ app, web browsers, smart TVs and other devices, starting with the inaugural NCL Cup Invitational which will take place in Miami on April 8th.
As well as showing these events, GCN+ will produce documentaries, previews and other content around the National Cycling League.
NCL seals rights deal ahead of its debut
The National Cycling League was co-founded by Paris Wallace, former chief executive of Ovia Health, and David Mulugheta, sports agent to more than 40 players in the National Football League (NFL).
The new cycling competition based in the US will make its debut next month and has now found its home on the Global Cycling Network.
NCL Co-Founder, Paris Wallace, said of this new agreement:
"We fully believe the future appeal of professional sports will be driven by our foundational values built around three dimensions of diversity, equity, and inclusion, across ownership, teams and fans, unleashing the full volume of global audience adoption and consumption."
“The National Cycling League’s innovative race format live streaming on GCN+ delivers the blueprint for that global vision, through a partner that shares those values, directly to millions of race fans’ connected devices.”
GCN+ Director of Racing, Daniel Lloyd, also gave his thoughts on the deal:
“My ears instantly pricked up when I first heard about the National Cycling League. The criterium scene in the US has been going from strength to strength in recent years, and that continues with the addition of this brand new series, which you’ll be able to watch live on GCN+.”
The National Cycling League will host its first four racing events this year, beginning with the first race in Miami, Florida on April 8th, before heading to Atlanta, Georgia on April 14th, Denver, Colorado on August 13th, and the nation's capital Washington, DC on September 17th.
From 2024, the National Cycling League aims to extend to eight cities across the United States.
All of these events this year, in 2024 and beyond will be broadcast on the Global Cycling Network.
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