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West Ham unveils new away kit through a unique short film

Stephen Forrester By Stephen Forrester, Staff Writer
Published: 10:30, 19 Jul 2025 Updated: 14:40, 20 Jul 2025
Shutterstock
Shutterstock
The film, set around a retro team coach, nostalgically features members from West Ham United's men's and women's squads

West Ham United, the renowned football club, has taken an innovative approach to reveal its new Away Kit. The club has produced a short film titled "The Journey," which beautifully encapsulates the bond between fans and players during away games.

"The Journey" is not just about revealing the new kit; it's a narrative that brings to life the unique connection between West Ham's ardent supporters and their beloved players on away days. This creative initiative by West Ham underlines how integral fans are in shaping the team's journey, especially during challenging away matches.

The film revolves around a retro team coach, adding an element of nostalgia while capturing various members from both men’s and women’s squads of West Ham United. It also features dedicated supporters who religiously follow their teams on road trips.

Star players shine in the journey

Skipper Jarrod Bowen leads the cast alongside teammates Niclas Füllkrug, Tomáš Souček, and George Earthy. Women’s team players Soraya Walsh and Princess Ademiluyi also star in this engaging short film along with loyal supporters who accompany our teams on their travels.

The newly unveiled Away Kit boasts a mono-colour Club crest along with logos of West Ham’s principal partner BOYLE Sports, technical Partner Umbro, and sleeve partner Intuit QuickBooks. This fresh look is sure to excite both sports fans as well as sports betting enthusiasts associated with BOYLE Sports. In addition to the Away Kit launch film, there is also an introduction of Matchday Range - attire designed specifically for pre-match warm-ups before playing in Away colours. This new range perfectly complements the Away Kit, enhancing the overall look and feel for players as they prepare to take on their opponents.

West Ham's innovative approach to unveiling its new Away Kit through a short film is a testament to the club's commitment towards its fans and players. "The Journey" beautifully captures the essence of away games while introducing an exciting new kit that is sure to resonate with fans worldwide.

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