Global sports company Puma has announced a new long-term partnership with Kai Havertz, the Germany and Arsenal football star. Havertz will become one of the faces of the FUTURE silo - a new range of boots from the German manufacturer.
Havertz has made more than 200 professional appearances and has 40+ international caps to his name. Despite making a slow start to his Arsenal career, the 24-year-old will always be remembered for scoring the winning goal for Chelsea in the 2020-21 UEFA Champions League final.
After securing the deal, Kai Havertz said:
“Growing up in Germany Puma has always been an iconic brand with some of the greatest players ever wearing their products. Puma has always been an innovative brand when it comes to football boots and the way they work with athletes. When I met with the team and discussed plans for the future, I knew this was the right fit for me. They understand athletes and really want to collaborate with their players; it really is a family atmosphere.”
“Wearing the FUTURE boot is the perfect fit for my game and is a boot I was eager to move into, there is no other boot like it. Puma are not only excelling as a brand on the pitch but are making huge waves in other areas of sport and fashion. We are working on some exciting projects, and I am looking forward to what the future holds,”
Pums's excitement over the partnership
Pumas's decision to sign Havertz is a testament to his potential and the high regard in which he is held in the football world. The company is excited to have a player of Havertz's calibre representing their brand, especially given his reputation as one of the stars of German football.
Johan Adamsson, Global Director of Sports Marketing and Sports Licensing at Puma, said:
“We’re thrilled to have Kai join our family and begin the next chapter of his career together. Kai has achieved so much already. With his quality and positive attitude, we are convinced he is going to remain at the heart of his Club and National team for many years to come. He is an elite athlete with very high aspirations both on and off the pitch and we look forward to working closely together across many exciting initiatives.”
The partnership between Puma and Havertz is a significant development in the sports world. Havertz's rising star power and Puma's global reach make this a mutually beneficial partnership. As Havertz continues to make his mark in football, Premier League fans can look forward to seeing how this partnership evolves and impacts the sport.
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