In a last-minute agreement, TrueVisions, the leading pay-television broadcaster in Thailand, has secured domestic rights for the 2024-25 Thai League 1 matches. This comes as a significant boost to top-tier Thai clubs and fans alike.
The deal was struck with less than two weeks remaining until the start of the 2024-25 campaign, which is set to kick off on August 9. This late-stage agreement marks an important milestone for both TrueVisions and Thai football enthusiasts who were left without local coverage during last season's games due to a failure in securing a broadcast deal.
Impact on top-tier Thai clubs
This new partnership will provide substantial financial support for top-tier Thai clubs. As part of this arrangement, these clubs are set to receive their first quarter of annual broadcast payment on August 5th - just days before the league's commencement. This influx of funds will undoubtedly aid these teams' preparations ahead of what promises to be an exciting season.
TrueVisions' commitment to football extends beyond just League 1 coverage. The broadcaster also plans to showcase action from second-tier League 2 and the FA Cup knockout competition - further expanding its sports portfolio.
As a regular broadcaster of various top-tier overseas soccer competitions within Thailand, this latest acquisition solidifies TrueVision's position as one of Thailand's premier sports broadcasters. However, it should be noted that future negotiations regarding the number of Thai League 2 games shown next season are still pending according to Lamsam.
A win-win situation
This eleventh-hour deal between TrueVisions and Thai League is not only beneficial for both parties but also serves as great news for sports fans across Thailand who can now enjoy domestic coverage of their favorite teams.
With the 2024-25 Thai League 1 campaign set to begin on August 9, fans and sports betting enthusiasts can look forward to an exciting season filled with thrilling matches and unprecedented access to their beloved sport.
