Goalhanger has recently announced the launch of its new video-first podcast, The Rest Is Football: LaLiga. This comes as a result of a three-year deal with LaLiga that grants Goalhanger official rights to weekly clips from the top-tier Spanish football league.
The Rest Is Football: LaLiga is set to revolutionize sports broadcasting by offering a unique blend of match highlights and expert analysis. Hosted by renowned sports personality Gary Lineker and presenter Alex Aljoe, this innovative podcast will be available on Spotify and YouTube for audiences in the UK and Ireland. Additionally, audio versions will be released globally.
Each episode promises to deliver an immersive experience for fans by featuring clips from every LaLiga match along with insightful discussions. This partnership aims at providing fans exclusive access to action from prominent clubs including FC Barcelona, Real Madrid, Atlético Madrid and Athletic Club.
Rising interest in Spanish football
According to Goalhanger, interest in Spanish football is experiencing an unprecedented surge due largely to English stars making headlines across LaLiga. Jude Bellingham and Trent Alexander-Arnold have joined Real Madrid while Marcus Rashford now plays for Barcelona. Conor Gallagher has also made his mark by lining up for Atlético Madrid.
These English talents are joining forces with global sensations like Kylian Mbappé and Lamine Yamal who already grace the fields of LaLiga.
Tony Pastor, co-founder of Goalhanger, said:
“Bringing weekly match action to The Rest Is Football feels like the natural next step for the show. Podcasting is no longer just an audio medium – video is transforming how people engage with our content and bringing in entirely new audiences. We’re increasingly seeing fans watch the show on Spotify or stream it to their TVs via YouTube.
“We first saw the impact of that shift during the last Men’s Euros - of the 19.6 million downloads and streams that month, more than half came from YouTube. Since then, we’ve added video to our Spotify feed and seen consumption explode. This is the brave new world of podcasting, and it’s maturing fast. Now we’ve got a show with match highlights, top-tier analysis, and Gary Lineker leading the charge. Sound familiar?”
The inaugural episode of The Rest Is Football: LaLiga is scheduled for release on 19 August with new episodes being rolled out every week throughout the entire duration of the season. This initiative marks a significant milestone not only for Goalhanger but also for the sports broadcasting industry. By leveraging the power of digital platforms, The Rest Is Football: LaLiga aims to bring Spanish football closer to fans around the world.
