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Saudi Pro League signs deal with Onefootball to grow global reputation

Published: Updated: 11:38, 28 Nov 2024
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Agreement with huge worldwide streaming platform should expose the league to more football fans around the world

The Saudi Pro League (SPL) has announced a strategic partnership with OneFootball, the world's largest football media platform, and one of the most streamed sports platforms around. This collaboration aims to enhance the SPL's global visibility and position it as one of the fastest-growing leagues worldwide.

Through this partnership, official video and editorial content from the SPL will be released and promoted on OneFootball. This move is designed to bring fans closer than ever before to the action unfolding on the pitch.

OneFootball will feature video footage across various platforms, including content sourced from SPL’s official social media networks. Fans can look forward to exciting match clips, highlights, behind-the-scenes videos, and viral moments presented in both vertical and horizontal formats. The program seeks to enrich the fan experience by narrating captivating visual stories throughout each season.

In addition to video content, OneFootball will offer comprehensive editorial coverage of the Saudi Pro League in English. This ensures that fans have access to quick updates, thorough evaluations of matches played, as well as expert commentary throughout each season.

Saudi Pro League CEO, Omar Mugharbel, said:

“We are delighted to partner with OneFootball to bring Saudi Pro League content to football fans across the globe. This collaboration is an important step in our commitment to increasing international engagement and providing fans everywhere with a closer connection to the excitement and passion of Saudi football.”

To kick off their new partnership on a high note, representatives from OneFootball recently travelled down to Saudi Arabia for exclusive coverage of the SPL’s highly anticipated ‘Derby Week’. They were present at two major games - the 'Capital Derby' in Riyadh featuring Al Nassr and Al Hilal, and the 'Sea Derby' in Jeddah where Al Ittihad faced off against Al Ahli.

OneFootball’s ground presence allowed them not only to provide exclusive social media content but also to conduct detailed interviews with league officials, managers and players alike. Their coverage provided unprecedented insights into one of Saudi football's most thrilling weeks while showcasing the potential benefits of this innovative cooperation.

OneFootball CEO, Patrick Fischer, added:

“We are thrilled to partner with the Saudi Pro League to showcase the incredible talent and excitement of football in the region. This collaboration will elevate the league’s content and enhance the overall fan experience, bringing the vibrant world of Saudi football to a wider audience.”

With its wide reach across multiple platforms globally, OneFootball will serve as a primary outlet for releasing SPL’s official text and video content. This strategic move is expected to significantly increase the league's visibility among audiences worldwide.

Founded in 2008, OneFootball has emerged as a leading media football platform catering to a new generation of football fans who prefer handheld devices. The platform aims to become the future marketplace for football-related content, products, and services.

By integrating official content into OneFootball's ecosystem, this partnership seeks not only to enhance Saudi Pro League coverage globally but also to foster increased fan engagement and develop stronger bonds between the league and its followers.

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